Get to know us
Verano Hotels Synergy was established on the picturesque island of Kos with a bold vision: to redefine hospitality management and consulting. Rooted in deep expertise and robust qualifications, we have harnessed our extensive knowledge of diverse accommodation types to forge strategic partnerships across Germany, the UK, Turkey, and Greece.
Our mission is simple yet powerful: to boost profitability, enhance sales strategies, and streamline hotel operations with precision. Guided by a data-driven, results-oriented approach, we are dedicated to fostering sustainable success and long-term growth for our partners. We provide strategic growth services tailored for hotels, resorts, boutique properties, and medical and wellness institutions.
Backed by a Master’s degree in International Hotel Management and decades of industry experience, our journey began in 1992 with managerial roles, progressing to director-level positions from 1998 to 2008. In 2009, Verano was founded, specialising in turnaround strategies for 4- and 5-star hotels, with a strong focus on profit planning. Our track record of enduring partnerships reflects our dedication to excellence and continuous evolution.
At Verano, "Partnering for Growth" is more than a motto—it’s the foundation of everything we do.
Why Partner with Us?
We’re redefining the housing market by streamlining services to make life easier and more effortless for our clients. Instead of offering fragmented solutions, we bring everything together seamlessly. Here’s how we deliver value:
✔ Custom Hospitality Management Solutions – Tailored to meet your unique needs.
✔ Strategic Sales & Marketing Expertise – Designed to drive growth and visibility.
✔ Optimized Revenue & Increased Direct Bookings – Helping you maximize profitability.
✔ Extensive B2B & B2C Distribution Networks – Expanding your reach and opportunities.
✔ Innovative Pricing & Yield Strategies – Ensuring competitive and effective pricing.
✔ Specialization in Medical Tourism Promotion – Tapping into a growing sector with expert guidance.
✔ Long-Term Partnerships Built on Results – Focused on sustainable success together.
Let us take the complexity out of the equation so you can focus on what matters most.
Our Philosophy
At Verano Hotels Synergy, we’re redefining the tourism market through innovation and collaboration. We believe in fostering strategic partnerships that drive sustainable success. By working hand-in-hand with our partners, we deliver exceptional outcomes tailored to their unique needs. With a steadfast commitment to excellence, adaptability, and unparalleled market expertise, we are the trusted choice to elevate your hotel’s growth and unlock its true potential.
Team & Associates
Our team’s strength lies in the exceptional expertise of each member and the synergy of our collaborations. With a blend of highly skilled specialists and a core group boasting years of experience in the hospitality industry, we are built for success.


London
In collaboration with Yesbooked, serving the UK, US, and Nordic markets.
Istanbul
In collaboration with Otel2Rezerv, serving the Asian and Middle Eastern markets.
Düsseldorf
Partnering with Verano Hotels & Travel to serve the European market.


Kos
The foundation and starting point of it all.